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The Blueprint for Greatness

By Alex Auerbach | Performance Psychologist | Forging champions in elite sport for over a decade.

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How to Be Successful

How to be Successful This edition of the newsletter is inspired by an executive I am coaching who shared this article with me. I've now watched hundreds of elite athletes prepare and compete at the highest levels. A big part of my work has been figuring out what separates the best from the rest. Here are the ingredients I think it takes to become the best at what you do. Subscribe to Momentum Talent x Effort x Team x Luck These four factors belong together. Individually, none of these is...
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5 Little-Known Habits That Could Be Sabotaging Your Performance Under Pressure

Pressure can either lift you up or bring you down. Many athletes, coaches, and business leaders struggle when the heat is on. The problem? Common habits that sneak into your daily routine can block your path to success. If you don't fix these habits, they'll keep you from performing your best when it matters most. Today, we'll expose these hidden habits—and show you how to beat them. Habit 1: Negative Self-Talk You doubt yourself before big moments. Negative self-talk destroys your confidence...
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This is why I left the NBA

I remember the day I left my dream job. There’s a moment most high performers hit — when everything looks great from the outside… but doesn’t quite feel right on the inside. Mine came in the middle of an NBA season. At the time, I had the job I dreamed about back when I was still a grad student. Working courtside with the Toronto Raptors. Leading mental performance strategy at the highest level of sport. Surrounded by a team of brilliant, elite professionals. It was everything I’d worked...
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Decoding What Makes Elite Teams Exceptional

This email is brought to you by Wickit. I've been using Wickit for several months now - and I love what it does for my clothes. I'm finding that my workout gear (which is basically all I wear now anyway) washes better and lasts longer. You can check this video to see what other people are saying, too. The folks over at Wickit were nice enough to give me a coupon code to pass on to you. You'll get 15% off if you sign up here. Great teams are more than the sum of their talented individuals....
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3 Proven Psychological Skills That Elevate Athletic Performance Under Pressure

This email is brought to you by Wickit. I've been using Wickit for several months now - and I love what it does for my clothes. I'm finding that my workout gear (which is basically all I wear now anyway) washes better and lasts longer. You can check this video to see what other people are saying, too. The folks over at Wickit were nice enough to give me a coupon code to pass on to you. You'll get 15% off if you sign up here. The difference between winning and losing at the highest level often...
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The Hidden Truth About High Performance: What the Best Know That You Don’t

This email is brought to you by Wickit. I've been using Wickit for several months now - and I love what it does for my clothes. I'm finding that my workout gear (which is basically all I wear now anyway) washes better and lasts longer. You can check this video to see what other people are saying, too. The folks over at Wickit were nice enough to give me a coupon code to pass on to you. You'll get 15% off if you sign up here. Most of the guru garbage you’ve read on the internet about peak...
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How To Achieve 95% Mental Performance Consistency Under Pressure

The difference between performing at your peak or crumbling under pressure isn't about talent—it's about having the right mental tools. Research with elite performers shows three key strategies can transform how you respond consistently when the stakes are highest. When my client stepped onto the court for the championship game, his hands were trembling. Despite being one of the most talented athletes I'd worked with, he was experiencing what many high-performers face: the gap between knowing...
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The keynote I usually save for paying clients — for you

Most people never get this right. They focus on talent, effort, and discipline — thinking that’s what separates the elite from everyone else. But the truth? It’s not just about the individual. It’s about the environment they operate in. If you put a world-class athlete in a team with a losing culture, what happens? If you take a high-performing executive and surround them with disorganized chaos, what happens? Even the best performers struggle when they’re in the wrong system. That’s why,...
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3 Mental Performance Techniques That Transform Athletic Potential Into Peak Performance

The gap between good and great is measured in milliseconds. Crossing that chasm requires more than physical training alone. At the NBA or Olympic level, where athletes' physical traits are remarkably similar (most NBA players are between 6’7” and 6’11”, for example), psychological skills separate champions from competitors. This is especially true when intensity is highest. Systemic mental skills training gives athletes a significant edge, especially in high-intensity sports requiring...
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